Norton readies Atlas and Atlas GT bikes with 585cc engine for India launch

British premium motorcycle brand Norton is preparing to launch two new bikes, the Atlas and the Atlas GT, in India. Both motorcycles are expected to reach the Indian market in the last months of 2026 or early 2027. The company has not yet announced a final launch date for India.

The bikes were developed in Solihull in Britain. Production has begun at TVS Motor Company's Hosur plant in Tamil Nadu. Sales in India are likely to be through a premium retail network called TVS Paddock.

Both bikes are powered by a 585cc liquid-cooled parallel-twin engine with a 270-degree crank. The engine produces 70 hp at 9,300 rpm and 57.5 Nm of torque at 7,500 rpm. It comes with a 6-speed gearbox and a bi-directional quickshifter, which allows gears to be changed up and down without using the clutch. The engine and transmission could make the bikes appealing for long journeys and sporty riding.

On technology, the bikes have an 8-inch TFT display. Features such as lean-sensitive ABS, traction control, slide control, hill hold assist, wheelie control, launch control and cornering cruise control work with the help of a Bosch 6-axis IMU. Riding modes, keyless ignition and a USB Type-C charging port are also provided. A dual-projector LED headlamp, LED DRL and cornering lights add to the modern look of the bikes.

The two models differ as well. The standard Atlas is built with off-road riding in mind. It has a 19-inch front wheel, 180 mm of suspension travel at both ends, 220 mm of ground clearance and an 845 mm seat height. Its weight without fuel is 188 kg.

The Atlas GT is meant for road riding. It gets 17-inch alloy wheels at both ends, road-going tyres and an 810 mm seat height. With the lower seat, the GT could prove more comfortable for some riders.

In the UK, the model family has four variants: Atlas, Atlas Apex, Atlas GT and Atlas GT Apex. Some of these variants are likely to come to India as well. The ex-showroom price is estimated at around Rs 6 lakh for the Atlas and Rs 6.5 lakh for the Atlas GT. These prices are estimates, not official. After the India launch, the bikes could compete with the Triumph Tiger Sport 660 and the upcoming Royal Enfield Himalayan 750.