Royal Enfield to give over Rs 3 crore to protect Himalayan snow leopards

Royal Enfield has announced a fund of more than Rs 3 crore to protect the rare snow leopards of the Himalayas. The initiative is seen as significant in the company's 125th anniversary year.

The fund will pay for wildlife research, a study of snow leopard numbers and conservation work carried out together with local communities.

The work will cover more than 10,500 sq km of snow leopard habitat. Conservation will be carried out in six regions: Himachal Pradesh, Ladakh, Uttarakhand, Sikkim, Arunachal Pradesh and Jammu and Kashmir. The snow leopard is a rare animal found in high mountain areas. Its survival depends on keeping suitable habitat and the natural food chain intact.

The project will focus on scientific research, estimating animal numbers and reducing conflict between humans and wildlife. The company is also trying to involve people living around snow leopard habitat in the conservation work.

The One Ride 2026, held on September 20, 2026, drew 1,56,085 riders from 67 countries. The ride, themed "Every Rider. Every Road. One Mission", was linked this time to nature conservation in the Himalayas.

For this work, Royal Enfield will partner with organisations including the Royal Enfield Nature Conservation Foundation, the Ashoka Trust for Research in Ecology and the Environment, the Snow Leopard Conservancy India Trust and the Centre for Pastoralism. These organisations will help with research, local participation and conservation activities.

A snow leopard conservation council is planned for December 2026 during the "Journeying Across the Himalayas" programme. It will discuss India's conservation policies, international standards and cooperation across national borders.

The Ladakh Nature Centre, to be built at Saspotse in Ladakh, is also an important part of the initiative. It aims to inform local people and tourists about Himalayan biodiversity and wildlife. The company's effort is not limited to giving money, and seeks to protect Himalayan wildlife through scientific research and the participation of local people.