Amul raises milk prices: Gold up Rs 4 a litre, Taaza up Rs 2 from November 12

Consumers will once again feel the pinch of rising prices. Amul, one of the country's largest milk companies, has decided to raise milk prices. Under the new rates announced by the Gujarat Co-operative Milk Marketing Federation (GCMMF), the prices of Amul's main milk products will go up by about 4 to 5.5 per cent from November 12, 2026.

The price of Amul Taaza toned milk (3 per cent fat), one of Amul's best-selling products, has been raised by Rs 2 a litre, an increase of about 3.3 per cent. Amul Gold (6 per cent fat) milk has become costlier by Rs 4 a litre, an increase of about 5.5 per cent. The new prices of both will apply from November 12.

Amul said the cost of producing and processing milk has been rising steadily, which is why the decision was taken. Over the past year, prices of green and dry fodder, cattle feed, oilseed cake, maize, molasses, milk packaging material and fuel have risen sharply. These increases have affected the overall cost of milk production.

According to the company, milk-producing farmers in Gujarat and many other parts of the country are facing difficulties because of scanty and irregular rainfall. The availability of fodder and cattle feed has also been affected. The company said that changing the selling prices for consumers had become necessary so that milk-producing farmers get a fair price and their incomes are supported.

According to Amul, over the past year the milk unions associated with it have raised the milk procurement price paid to farmers by 4 to 5 per cent. The increase in prices for consumers will now make it possible to pay milk producers a better price.

In Amul's co-operative system, about 80 per cent of the total revenue received from consumers is passed on to the country's 3.6 million milk-producing farmers. The company therefore says that a large share of the increase in milk prices will reach farmers directly. Amul also expressed confidence that the decision will encourage farmers to produce more milk.